Guaraná Antarctica presents itself as a soft drink brand that knows everything about Brazilian culture. To celebrate its 100th anniversary, they decided to let every Brazilian become a Guaraná shareholder, allowing them to boss around whenever they please. They even receive a paycheck for their services!
Team:
Creative direction: Rafael Alves e Erick Mendonça
Copy Leader: Erick Mendonça
Design Leader: Roma Martins
Writers: Ayslan Monteiro, Matheus Rocha, Caio
Muratore
Art directors: Juan Portilla, Vitor Fubu, Leonardo Zardo, Patricia Lee Mo, Alexandre Ruda, Manoel Michael
My Role:
Motion designer
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